Macy's Pride
Rosa 'Macy's Pride'
Easy · Beginner friendlyAbout Macy's Pride
Macy's Pride is a hardy shrub rose from the Easy Elegance series bred by Ping Lim, bearing clusters of fragrant creamy-yellow semi-double flowers on a vigorous disease-resistant plant. Reaching 4 to 5 feet tall and wide with glossy dark green foliage, it blooms heavily from late spring through fall in USDA Zones 4 to 9. A popular low-care landscape rose for American gardens, a portion of sales historically supported Macy's breast cancer research fundraising.
- Fragrant
- Disease-resistant
- Cold-hardy
- Low-maintenance
How to care for Macy's Pride
Watering
- Springevery 7 days
- Summerevery 5 days
- Fallevery 10 days
- Winterevery 21 days
Soil · Rich & loamy
- Top dressingBark mulch15%
- Main mixRich loam + compost 3:170%
- DrainageGravel15%
Use fully finished compost — fresh compost burns roots.
FERTILIZER
Balanced Feed 14-14-14
An even feed covers all three needs at once, keeping leaves, roots and blooms moving together with nothing pushed out of balance.
- Nitrogen · Leaves
- Phosphorus · Roots + Blooms
- Potassium · Strength
- Springevery 45 days
- Summerevery 45 days
At a Glance
- NativeNorth America
- Height4–5 ft (1.2–1.5 m)
- Spread3–4 ft (0.9–1.2 m)
- Flower colorYellow, Cream, White
- Foliage colorGreen
- SoilWell-drained, Loamy, Rich
- LocationsYard
Bloom time
BLOOM CYCLE
Peak bloom
May–Sep
Creamy yellow semi-double clusters, repeat bloom spring to frost
Fragrance
LIGHT FRAGRANCE
The flowers have a light scent.
Toxicity
Humans Slight
Unknown toxic principle
Slight
- Stem
- Contact
EXPOSURE Touching stems.
EFFECT Pricks from thorns.
NOTE Not toxic; thorns cause mechanical injury.
Safe
EXPOSURE No exposure route is reported.
EFFECT No toxic effect is reported.
NOTE Listed as non-toxic for dogs; avoid eating ornamental plants unless confirmed edible.
Safe
EXPOSURE No exposure route is reported.
EFFECT No toxic effect is reported.
NOTE Listed as non-toxic for cats; avoid eating ornamental plants unless confirmed edible.
Educational information, not medical or veterinary advice. If exposure is suspected, contact a doctor or veterinarian.
DISTRIBUTION
- Native
- North America
History

Rosa 'Macy's Pride' is a cream-yellow shrub rose released in the United States as part of the lineage of hardy subzero roses bred originally by Walter and Josephine Brownell in Rhode Island and extended through partnerships with major American retailers. The cultivar produces clusters of loosely double blooms that open creamy ivory with lemon-yellow centres and fade toward pure cream with age, carried on a compact upright shrub with dark green disease-resistant foliage. Like other roses in the subzero hardy tradition, 'Macy's Pride' was selected for the ability to survive harsh northern US winters with minimal dieback, continuous repeat flowering, and resistance to common fungal diseases.
The rose is frequently planted in public-garden trials and memorial collections in the northeastern United States. Introduced in 2007 as part of Bailey Nurseries' Easy Elegance series bred by Ping Lim, Macy's Pride was sold through Macy's department stores in partnership with breast cancer awareness campaigns.
It became a symbol of both modern landscape-rose breeding and American retail-driven cause marketing.
Symbolism & meaning
What It Symbolizes
Macy's Pride Rose carries remembrance through clear yellow bloom. Its sunny color suggests courage offered without heaviness, the kind of brightness people plant when they want hope to have a visible form. In the rose border it stands for public generosity: beauty turned outward, warm and steady.
- Hope — bred as a symbol of breast cancer awareness
- Easy elegance — low-maintenance landscape beauty
Where the Name Comes From
Cultivar name honors Macy's department store, the original retail partner whose sales contribution supported pink-ribbon research.
Uses & Fun Facts
- Creamy yellow shrub rose blooms reliably all season
- Disease-resistant choice for informal flowering hedge
- Light sweet fragrance carries on summer air
Related plants
More Rosa plants
About FaceRosa 'About Face'
Abraham DarbyRosa 'Abraham Darby'
AmericaRosa 'America'
Angel FaceRosa 'Angel Face'
Plants with similar care
Chinese AbeliaAbelia chinensis
Fragrant AbeliaAbelia mosanensis
Large-Flowered AbeliaAbelia uniflora
Glossy AbeliaAbelia x grandiflora
Frequently asked questions
How often should I water Macy's Pride?
In summer, water about every 5 days; in winter, about every 21 days. Adjust for heat, pot size and drainage.
How much light does Macy's Pride need?
Full sun: 6+ hrs direct. Watch the leaves — scorching or stretching means the light needs adjusting.
Is Macy's Pride toxic to cats or dogs?
Pets Safe (Dogs Safe · Cats Safe) Educational information, not medical or veterinary advice. If exposure is suspected, contact a doctor or veterinarian.
Is Macy's Pride easy to grow?
Yes — it is considered an easy, beginner-friendly plant.
When does Macy's Pride bloom?
It typically blooms May–Sep in the Northern Hemisphere.
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